Freshman blogs: new marketing tools for admission offices
Found on collegewebeditor.comMore and more colleges are surfing on the blogging wave to boost prospective students’ interest in their institution by supporting and promoting a few hand-picked freshman bloggers.
Simmons College does it. Furman University and Alfred University , too.
By reading these blogs, high school seniors and their parents (as well as anybody interested in what could be a kind of college reality TV) can follow the life of these current students turned into their college’s online ambassadors.
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posted by Paul N. @ 2:17 PM
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