Wednesday, March 09, 2005

How to measure the ROI of the college website? Step 1: Define Strategic Goals

Found on

This is is actually something that I am in the process of doing at my unversity. In addition I will be presenting at the CATS Conference this month on measuring web site success. Once I have done so I will post my conference presentation and also have the audio of the session available via a podcast.

In its latest issue Educause Review features an article by Brian L. Hawkins and Diana G. Oblinger...



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